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Our Campaigns

FraudSMART aims to raise consumer and business awareness of the latest financial fraud activity and trends and provide simple and impartial advice on how best you can protect yourself and your resources.

Mar 2025
Picture of banker masked by phone screen. Text reads; This is not Joanne from your bank. Protect yourself from text scams.

See the Scam Behind the Screen

Social engineering is a scam tactic where criminals trick people into revealing personal or financial information by pretending to be someone they trust—like a bank, delivery company, or even a government agency. Scammers use messages, emails, or phone calls to create a sense of urgency or fear, pressuring victims into acting quickly before they have time to think.

May 2024
Cartoon older lady

Investment scams

An investment scam occurs when a criminal tricks someone into investing money to a scheme or venture that does not exist, ultimately transferring funds to the fraudster’s account. Fraudsters often advertise investment opportunities online, through social media adverts or generic comparison websites and commonly imitate a legitimate brand. The scams promise attractive returns that are usually higher than other retail investment opportunities.

Mar 2023
Younger man cartoon

Is your business FraudSMART?

Unfortunately, while fraudsters target businesses of all sizes, SMEs can be particularly vulnerable compared to larger companies due to more limited resources, less investment in security infrastructure as well as lower financial buffers to withstand any losses. Fraudsters take advantage of busy work schedules and create a sense of urgency in the hope that an employee will react without thinking and won’t take the time to do necessary checks.

Mar 2023
Cartoon man

Don’t be a mule!

A money mule is someone recruited by fraudsters to transfer stolen money between accounts. Young people and students are often targeted. We are teaming up with the Union of Students of Ireland, to alert students to the risks and how to avoid getting involved in fraud. Those caught face prison, a criminal record, bank account closure, difficulty getting loans or phone contracts, and denial of entry into countries like Australia or the U.S.